Gillette: PDP
Art Direction
I helped Gillette establish a new vibe for their product photography.
Gillette was looking to bring energy and a little bit of clean modern masculine whimsy to their online product photography. After assembling a production team, casting models, and creating a shot list of stills and gifs for roll-over animation, all there was left to do was capture some content.
Gillette was looking to bring energy and a little bit of clean modern masculine whimsy to their online product photography. After assembling a production team, casting models, and creating a shot list of stills and gifs for roll-over animation, all there was left to do was capture some content.
