Time’s Up
Art Direction
Graphic Design
I helped Times Up call out the Golden Globes.
At a time of nation-wide unrest surrounding race in America and the #MeToo movement, Times Up broke headlines with a campaign revealing the Golden Globe’s Hollywood Foreign Press Association didn’t have a single black member. With a 48 hour turn-around, we designed a multi-media campaign, taking over high-traffic entertainment sites and partnering with A-list celebrity influence to blast the message across platforms, garnering millions of impressions, and more importantly, making a clear statement that time is up for the Globes.
At a time of nation-wide unrest surrounding race in America and the #MeToo movement, Times Up broke headlines with a campaign revealing the Golden Globe’s Hollywood Foreign Press Association didn’t have a single black member. With a 48 hour turn-around, we designed a multi-media campaign, taking over high-traffic entertainment sites and partnering with A-list celebrity influence to blast the message across platforms, garnering millions of impressions, and more importantly, making a clear statement that time is up for the Globes.
